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Good is the new cool shop
We've put together a list of businesses that are actively fighting climate change and inequality. So you can get the things you need and know the money you spend supports things you believe in.
- Fashion
Good Is The New Cool Products
Good Is The New Cool Products
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RMS Beauty
RMS Beauty is a clean beauty brand founded by makeup artist Rose-Marie Swift. Known for its organic and non-toxic ingredients, RMS Beauty offers high-performing makeup that nourishes and enhances the skin. The brand focuses on sustainability and transparency, ensuring that each product is ethically produced and environmentally friendly. With a commitment to health and beauty, RMS Beauty empowers individuals to make conscious choices while achieving a natural, radiant look.
Shop NowShop NowShop NowShop NowTata Harper
Tata Harper is a luxury skincare brand renowned for its 100% natural and non-toxic products. Founded by Tata Harper, the brand is dedicated to creating high-performance, eco-friendly skincare solutions. Each product is crafted on Harper's Vermont farm, using meticulously sourced ingredients to ensure purity and efficacy. With a commitment to transparency and sustainability, Tata Harper offers a holistic approach to beauty, promoting radiant, healthy skin without compromising on ethical standards. The brand's innovative formulations and green practices make it a leader in the clean beauty movement.
Shop NowShop NowShop NowShop NowIlia Beauty
ILIA Beauty is a pioneering clean beauty brand dedicated to creating high-performance makeup with a focus on sustainability and skin health. Founded by Sasha Plavsic, ILIA Beauty blends natural ingredients with safe synthetics to deliver innovative, effective, and skin-friendly products. The brand is known for its stylish packaging, eco-friendly practices, and commitment to transparency, making clean beauty accessible and appealing. ILIA Beauty aims to empower individuals to feel confident and beautiful while making conscious choices for their skin and the planet.
Shop NowShop NowShop NowShop NowDehiya Beauty
Dehiya Beauty is a skincare brand inspired by traditional Moroccan beauty rituals and modern minimalism. Founded by Dr. Mia Chae Reddy, Dehiya Beauty celebrates natural ingredients, sustainability, and inclusivity. The brand's products are handcrafted, plant-based, and ethically sourced, focusing on enhancing natural beauty and supporting overall skin health. With a commitment to quality and authenticity, Dehiya Beauty offers a luxurious and holistic approach to skincare that honors both ancient practices and contemporary needs.
Shop NowShop NowShop NowShop NowKlur
Klur is a beauty brand that emphasizes simplicity, sustainability, and inclusivity in skincare. Founded by esthetician Lesley Thornton, Klur was born out of a desire to create a line of products that cater to diverse skin types and needs while maintaining a strong commitment to ethical and environmental standards. The brand is known for its minimalist formulations, which combine natural ingredients with cutting-edge science to deliver effective and luxurious skincare solutions. Each product is thoughtfully crafted to support skin health, promote a radiant complexion, and contribute to overall well-being, reflecting Klur's holistic approach to beauty. With a focus on transparency and authenticity, Klur strives to empower individuals to embrace their unique beauty and make informed choices about their skincare regimen.
Shop NowShop NowShop NowShop NowAir Co Vodka
Air Co is a company that produces vodka using a unique process that converts carbon dioxide into alcohol. Their technology aims to create a sustainable and eco-friendly spirit, reducing environmental impact while offering a high-quality product. Air Co vodka is celebrated for its innovation in sustainability within the spirits industry.
Shop NowShop NowShop NowShop NowAllbirds
Allbirds is a footwear and apparel brand known for its sustainable materials and minimalist design. They specialize in comfortable shoes made from renewable materials like merino wool and eucalyptus fibers. Allbirds prioritizes environmental responsibility, aiming to reduce carbon footprint while providing stylish, eco-friendly footwear for everyday wear.
Shop NowShop NowShop NowShop NowAspiration
Aspiration is a financial firm offering sustainable banking and investment solutions. They prioritize environmental and social impact, providing customers with fossil fuel-free banking options and supporting charitable giving. Aspiration aims to empower individuals to make positive financial choices that align with their values.
Shop NowShop NowShop NowShop NowBest Bees
Best Bees is a company specializing in urban beekeeping and bee-related services. They provide hive management, honey harvesting, and pollination services for businesses and individuals, promoting biodiversity and sustainable urban environments. Best Bees aims to support bee populations while educating communities about the importance of bees in our ecosystem.
Shop NowShop NowShop NowShop NowBeyond Meat
Beyond Meat is a pioneer in plant-based meat alternatives, crafting products that replicate the taste and texture of animal meat using innovative ingredients like pea protein. They offer burgers, sausages, and more, catering to both vegetarians and meat-eaters seeking sustainable, flavorful options. Beyond Meat aims to revolutionize the food industry by providing delicious, planet-friendly alternatives to traditional meat products.
Shop NowShop NowShop NowShop NowBite Toothpaste
Bite Toothpaste is known for its sustainable approach to oral care. They offer toothpaste tablets in zero-waste packaging, eliminating plastic tubes. Bite promotes eco-friendly oral hygiene with natural ingredients and a commitment to reducing environmental impact.
Shop NowShop NowShop NowShop NowBlueland
Blueland is a sustainability-focused brand offering eco-friendly cleaning products. They specialize in reusable, refillable cleaning solutions that reduce plastic waste. Blueland promotes a cleaner planet by providing effective, non-toxic cleaners in innovative, sustainable packaging.
Shop NowShop NowShop NowShop NowBombas
Bombas is a sock brand that prioritizes comfort and social impact. Known for its innovative designs and seamless toe construction, Bombas donates a pair of socks for every pair purchased to homeless shelters. They aim to provide clothing essentials while promoting community support and sustainability.
Shop NowShop NowShop NowShop NowChobani
Chobani is a leading yogurt and food company known for its commitment to providing nutritious, high-quality products. Founded on the belief that good food should be accessible to all, Chobani emphasizes natural ingredients and sustainable practices in their yogurt, oat milk, and snack offerings. They champion community support and food innovation, striving to make a positive impact on health and happiness worldwide.
Shop NowShop NowShop NowShop NowCise
CISE is an apparel line dedicated to supporting the Black community through charitable initiatives. Their mission is to provide resources and opportunities that empower and celebrate Black individuals, fostering positive change through fashion.
Shop NowShop NowShop NowShop NowDropps
Dropps is an eco-friendly cleaning brand known for its innovative detergent pods. They offer convenient, plastic-free laundry and dishwashing solutions that reduce environmental impact. Dropps emphasizes sustainability without sacrificing cleaning power, making it easy for consumers to adopt greener cleaning habits.
Shop NowShop NowShop NowShop NowEcoAlf
Ecoalf is a pioneering sustainable fashion brand, renowned for creating high-quality clothing and accessories from recycled materials, such as plastic bottles and discarded fishing nets. They combine innovative design with a commitment to cleaning up the oceans and reducing environmental impact, offering stylish, eco-conscious choices for conscientious consumers.
Shop NowShop NowShop NowShop NowFair Harbor
Fair Harbor is a sustainable swimwear brand committed to environmental conservation. They create stylish, eco-friendly swim shorts from recycled plastic bottles, promoting clean oceans and reducing plastic waste. Fair Harbor blends comfort, style, and sustainability for conscientious beachgoers.
Shop NowShop NowShop NowShop NowFor Days
For Days is a sustainable fashion brand known for its closed-loop recycling system. They offer basics like T-shirts and sweatshirts made from recycled materials, allowing customers to return worn items for recycling into new products. This innovative approach reduces waste and promotes circular fashion, making sustainability accessible and stylish.
Shop NowShop NowShop NowShop NowFour Leaves
Four Leaves offers luxurious bed linen and towels crafted from organic cotton. With a commitment to sustainability, their products combine premium quality with eco-friendly practices, ensuring comfort and style while minimizing environmental impact. Ideal for those seeking luxurious, ethical home textiles.
Shop NowShop NowShop NowShop NowGoodee
Goodee is a marketplace for ethically sourced and sustainably made goods, curated for conscious consumers. They showcase products that prioritize craftsmanship, fair labor practices, and environmental responsibility. Goodee aims to redefine retail by offering beautiful, purposeful items that make a positive impact on both people and the planet.
Shop NowShop NowShop NowShop NowGreenwood
Greenwood Bank is a digital banking platform focused on financial inclusion and community empowerment. They provide accessible banking services with a mission to support Black and Latinx communities through innovative financial products and educational resources. Greenwood aims to create economic opportunities and close wealth gaps, fostering financial well-being for all.
Shop NowShop NowShop NowShop NowGround for Hounds
Grounds for Hounds is a coffee company with a mission to support rescue initiatives for dogs. They specialize in fair-trade, organic coffee, donating a portion of proceeds to animal shelters and rescue organizations across the United States. Each purchase helps provide a second chance for rescue dogs, making every cup a step towards saving lives.
Shop NowShop NowShop NowShop NowImperfect Foods
Imperfect Foods aims to reduce food waste by delivering imperfect, surplus produce and groceries directly to consumers. Their mission emphasizes sustainability, affordability, and accessibility, making it easy for customers to support a more sustainable food system while saving money on quality groceries.
Shop NowShop NowShop NowShop NowImpossible Foods
Impossible Foods is revolutionizing the food industry with plant-based meat substitutes that look, taste, and cook like real meat. Using innovative technology, their products are sustainable, delicious, and aimed at reducing environmental impact. Perfect for both vegetarians and meat-eaters alike, Impossible Foods offers a guilt-free way to enjoy familiar dishes without compromising on taste or texture.
Shop NowShop NowShop NowShop NowLa Fete du Rose
La Fête du Rosé is a celebration of rosé wine culture, blending elegance with vibrant social experiences. Known for its lively events and chic gatherings, La Fête du Rosé embraces a lifestyle of leisure and luxury, where each sip embodies the essence of summer. Whether at their signature festivals or enjoying their premium rosé, the brand promises a sophisticated yet accessible indulgence in the world of pink wines.
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Shop NowShop NowShop NowShop NowLast Swab
LastSwab is revolutionizing personal hygiene with its sustainable, reusable alternatives to single-use cotton swabs. Designed for durability and easy cleaning, LastSwab offers both beauty and basic models to cater to different needs. Each swab is crafted from high-quality, eco-friendly materials, significantly reducing waste and environmental impact. Compact and convenient, LastSwab is perfect for everyday use and travel. Committed to sustainability and innovation, LastSwab is a simple yet impactful step towards a zero-waste lifestyle.
Shop NowShop NowShop NowShop NowLemonade
Lemonade is transforming the insurance industry with its innovative, tech-driven approach. Using AI and behavioral economics, Lemonade offers renters, homeowners, pet, and life insurance with a seamless, user-friendly experience. Claims are processed quickly and transparently, often within minutes, providing peace of mind when you need it most. Committed to social good, Lemonade operates on a unique business model where unclaimed premiums are donated to charitable causes. With a focus on simplicity, fairness, and community impact, Lemonade is redefining what it means to be an insurance company.
Shop NowShop NowShop NowShop NowLettuce Grow
Lettuce Grow is revolutionizing home gardening with its innovative hydroponic systems that make growing fresh, healthy produce accessible to everyone. Designed for ease of use, their self-watering, self-fertilizing Farmstands allow you to cultivate a variety of greens, herbs, and vegetables right at home, regardless of space or gardening experience. Committed to sustainability, Lettuce Grow's products reduce water usage and food waste, empowering people to enjoy homegrown food while contributing to a healthier planet. Whether you're a seasoned gardener or a beginner, Lettuce Grow makes it simple to reap the benefits of fresh, home-grown produce.
Shop NowShop NowShop NowShop NowMadHappy
Madhappy is a lifestyle brand dedicated to promoting mental health and positivity through fashion. With a mission to create a more optimistic world, Madhappy offers a range of high-quality, comfortable apparel that encourages self-expression and community connection. Each piece is thoughtfully designed, combining modern aesthetics with messages of hope and resilience. Beyond fashion, Madhappy is committed to raising awareness and providing resources for mental health, making it more than just a clothing brand but a movement towards a happier, healthier society.
Shop NowShop NowShop NowShop NowMate the Label
Mate the Label is redefining sustainable fashion with its commitment to eco-friendly practices and stylish, comfortable clothing. Founded on the principles of sustainability, Mate the Label offers a range of apparel made from organic and non-toxic materials. Each piece is designed with simplicity and longevity in mind, ensuring that it not only looks good but also feels good and is kind to the planet. With a focus on ethical production and reducing environmental impact, Mate the Label is the go-to brand for conscious consumers who value both fashion and the health of our environment.
Shop NowShop NowShop NowShop NowMate Bike
The Mate Bike is revolutionizing the world of e-bikes with its blend of innovative design, advanced technology, and unparalleled functionality. Combining sleek aesthetics with robust performance, the Mate Bike is perfect for urban commuting and outdoor adventures alike. With its powerful electric motor, long-lasting battery, and customizable features, this bike offers a smooth and efficient ride, making it an ideal choice for both casual riders and cycling enthusiasts. Whether navigating through city streets or exploring off-road trails, the Mate Bike delivers a dynamic and enjoyable cycling experience, redefining the future of electric bicycles.
Shop NowShop NowShop NowShop NowMoonshot Crackers
Moonshot crackers are a culinary innovation blending taste with nutrition. Crafted from sustainable ingredients like ancient grains and seeds, they cater to health-conscious consumers seeking flavorful, guilt-free snacks. Whether paired with dips or enjoyed solo, Moonshot crackers elevate snacking to a nutritious delight, making every bite a journey of taste and wellness.
Shop NowShop NowShop NowShop NowNaadam
Naadam is more than just a brand; it's a commitment to ethical fashion and sustainable luxury. Rooted in Mongolia's heritage of cashmere craftsmanship, Naadam redefines the industry by prioritizing transparency and fair trade. From the lush steppes of Mongolia to global markets, each Naadam piece embodies luxury with a conscience, ensuring that every wearer not only feels good but also contributes to a more equitable fashion ecosystem.
Shop NowShop NowShop NowShop NowOne Hope Wines
Founded on a philosophy of philanthropy and exceptional winemaking, One Hope Wines champions a unique approach to wine with a purpose. Each bottle sold supports diverse charitable causes, making every sip a catalyst for positive change. With a commitment to quality and community impact, One Hope embodies the belief that great wine can inspire meaningful social change, bottle by bottle.
Shop NowShop NowShop NowShop NowPangaia
Nestled amidst the verdant embrace of untouched wilderness, Pangaia emerges as a beacon of harmony between nature and innovation. This visionary community, founded on the principles of sustainability and holistic living, invites seekers of a balanced existence to redefine their relationship with the world. From its humble origins as a small eco-village to a thriving nexus of green technology and mindful living, Pangaia stands as a testament to human ingenuity harmonizing with the rhythms of the Earth. Here, amidst sustainable architecture blending seamlessly into the landscape, and a community ethos that nurtures both personal growth and environmental stewardship, every breath taken is a testament to the belief that a better future begins with each individual's mindful choices.
Shop NowShop NowShop NowShop NowClean Waves
Clean Waves is dedicated to reducing ocean plastic pollution by transforming reclaimed ocean plastics into sustainable products. Through innovation and environmental stewardship, we aim to create a cleaner, healthier planet. Join us in making waves for a better tomorrow with Clean Waves.
Shop NowShop NowShop NowShop NowPublic Goods
Public Goods offers everyday essentials with a focus on sustainability and quality. From personal care to household items, our products are crafted using eco-friendly materials and thoughtful design. Simplify your shopping while making a positive impact with Public Goods.
Shop NowShop NowShop NowShop NowRare Beauty
Rare Beauty, founded by Selena Gomez, promotes self-acceptance and natural beauty with its inclusive range of makeup products. Designed for all skin types and tones, Rare Beauty emphasizes self-expression and mental well-being. Discover beauty in your own way with Rare Beauty.
Shop NowShop NowShop NowShop NowRencle Prime
Rencle provides innovative, eco-friendly cleaning solutions designed for a sustainable lifestyle. Our products are crafted from natural ingredients, ensuring effective cleaning without harmful chemicals. Make a green choice for your home with Rencle.
Shop NowShop NowShop NowShop NowRivian
Rivian designs and manufactures electric adventure vehicles built for both on-road and off-road performance. With a commitment to sustainability, advanced technology, and innovative design, Rivian's vehicles are redefining the future of transportation. Explore the adventure with Rivian.
Shop NowShop NowShop NowShop NowSeatopia
Seatopia offers premium, sustainably sourced seafood delivered directly to your door. Committed to ocean conservation, we provide the freshest, highest-quality seafood while supporting sustainable fishing practices. Experience the best of the ocean with Seatopia.
Shop NowShop NowShop NowShop NowShinola
Shinola is a Detroit-based brand known for its premium watches, leather goods, bicycles, and more. Committed to quality craftsmanship and timeless design, Shinola creates products that are built to last. Discover American-made excellence with Shinola.
Shop NowShop NowShop NowShop NowTarform
Tarform creates innovative, sustainable electric motorcycles that blend cutting-edge technology with timeless design. With a focus on eco-friendly materials and exceptional craftsmanship, Tarform redefines the future of motorcycling. Experience the ride of tomorrow today.
Shop NowShop NowShop NowShop NowTom Ford Ocean Plastic Watch
Tom Ford is synonymous with luxury and sophistication, offering an exquisite range of high-end fashion, accessories, and beauty products. Renowned for impeccable craftsmanship and timeless elegance, Tom Ford sets the standard in contemporary style. Explore the collection and experience the pinnacle of luxury.
Shop NowShop NowShop NowShop NowToms Shoes
TOMS Shoes offers stylish, comfortable footwear with a mission. For every pair purchased, TOMS gives a new pair to a child in need through their One for One® program. Shop TOMS for socially conscious, fashionable shoes for every occasion.
Shop NowShop NowShop NowShop NowWarby Parker
Warby Parker was founded with a rebellious spirit and a lofty objective: to offer designer eyewear at a revolutionary price while leading the way for socially conscious businesses. By circumventing traditional channels, designing glasses in-house, and engaging directly with customers, Warby Parker provides high-quality eyewear at a fraction of the usual cost.
Our commitment to exceptional craftsmanship is complemented by our dedication to positive social impact. For every pair of glasses sold, a pair is distributed to someone in need through our Buy a Pair, Give a Pair program. Since our inception, we've distributed over millions of pairs to those in need.
In addition to our affordable eyewear, we offer a free Home Try-On program, allowing customers to try on five frames at home before making a purchase. This innovative approach, combined with our customer-first philosophy, has made us a leader in the eyewear industry.
Discover our wide selection of stylish, durable, and affordable glasses and sunglasses, designed to suit every face and style. Visit us online or at one of our retail locations today!
Shop NowShop NowShop NowShop NowWho gives a crap
Who Gives A Crap offers eco-friendly toilet paper that's made from 100% recycled materials or bamboo. With a mission to make a positive impact, we donate 50% of our profits to help build toilets for those in need. Choose sustainable, feel-good toilet paper with Who Gives A Crap.
Shop NowShop NowShop NowShop NowTony's Chocolonely
Tony's Chocolonely is a Dutch chocolate company founded in 2005 that produces and sells chocolate.
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